Mark Cuban will give out healthful snacks

‘Tis the season of sweet treats and sugar comas — but Mark Cuban claims he’s heading “all natural” for the holidays.

The billionaire entrepreneur, investor and “Shark Tank” star tells CNBC Make It he is scheduling to give out a great deal of “wholesome food stuff gift packs” about the subsequent couple months.

It is not the initially time Cuban has been somewhat wellness-acutely aware close to the holidays: In 2019, after becoming vegetarian, Cuban informed CNBC Make It he’d gift “nutritious” desserts from Alyssa’s Cookies to household and mates. “Individuals get so significantly junk meals [at the holidays],” Cuban reported at the time. “They have to have one thing delicious, reduced-cal and wholesome.”

These cookies, manufactured without having additives or preservatives, are back again on his checklist this year — together with four other foods solutions. The vast majority of Cuban’s suggestions also look in his investment portfolio, so possibly he’s hoping that the period of giving could guide to a season of returns.

Here is what he’ll be together with in his holiday reward baskets this year:


$12.99 for a 6-pack of .9-ounce bags

Vegan pork rind brand Snacklins started as a exciting challenge concerning friends to make a healthier, crunchy snack. Then, in October 2019, founder Samy Kobrosly appeared on ABC’s Shark Tank, telling the Sharks about the snacks’ “serious components that a 6-calendar year-aged can pronounce” — like mushrooms, yuca, onions, sea salt and sunflower oil.

That was more than enough to hook Cuban, who presented Kobrosly $250,000 in trade for a 5% share of the business, and 5% in advisory stakes to increase his enterprise. Around the earlier two many years, the Rockville, Maryland-baed get started-up surpassed $5.3 million in total gross sales, Kobrosly mentioned in a current “Shark Tank” recap video clip.

A 1-ounce bag of Snacklins is 80 calories, about 50 percent the quantity of frequent pork rinds. Of training course, you’ll have to come to a decision for you if pork rinds are genuinely the exact devoid of the pig.

Alyssa’s Cookies

$5.95 for a deal of 8 Oatmeal Bite-sizing Cookies

In January 2017, Redef CEO Jason Hirschhorn told his newsletter visitors that Cuban despatched him a “massive box” of Alyssa’s cookies for the holidays. Get ready for a lot more this 12 months.

The Jupiter, Florida-centered business helps make cookies without any hydrogenated oils, margarine, additives or preservatives — using only components like unrefined full grains, normally dried fruits and nuts. Cuban invested in the corporation in February 2012, soon after its co-founder Doug Saraci despatched him a box of cookies in the mail with a observe asking for $50,000 in trade for 25% of the enterprise.

“My wife [Svitlana] believed that was funny. She reported a billionaire would not consume cookies from a box that some guy from Florida would send to him,” Saraci told CNBC Make It in 2019.

But Cuban did. And if you might be on his gift checklist, you might quickly get cookies in a box from some male in Texas.

Pan’s Mushroom Jerky

$9 for just one 2.2-ounce bag

A number of years in the past, jerky received sizzling. According to marketplace intelligence organization Innova Current market Insights, 152 new jerky food items items launched globally in 2018 — up 52% from just 5 many years prior.

That’s the calendar year Pan’s Mushroom Jerky launched. In 2020, the commence-up caught Cuban’s eye on “Shark Tank” when founder Michael Pan described his struggles acquiring his enterprise by the Covid-19 pandemic’s early months. The taste of the company’s vegan mushroom-dependent jerkies amazed both of those vegetarian and non-vegetarian Sharks on the Television set show, far too.

Cuban invested $300,000 in trade for 18% fairness in the enterprise. A Pan’s spokesperson tells CNBC Make It that in the 24 several hours following the “Shark Tank” episode, the firm bought $650,000 worth of mushroom jerky. In four times, that number rose to $1 million.

The firm’s products are now in roughly 3,000 shops nationwide, up from roughly 700 at the time of the taping.

Wanna Date? spreads

$12 for a 10.5-ounce jar

The New York Town-based mostly start out-up sells sweet, day-based spreads and doughs that look at many of Cuban’s containers: paleo, vegan, fairly very low-calorie, allergy friendly, no added sugar and a “Shark Tank” look.

Cuban invested $100,000 in the corporation in the course of its “Shark Tank” episode, which aired in January 2020, in trade for 33% of its equity and two contingencies: Improve the packaging to make the products significantly less high priced and change the line of flavors.

“I just went vegetarian, so I’m generally hunting for issues that are balanced, healthy for my household,” Cuban claimed in the course of the episode. “The notion of a date-distribute is good.”

Now, the company’s products and solutions are available in a lot more than 100 destinations — but founder Melissa Bartow suggests she’s additional targeted on developing out her immediate-to-buyer online income, noting that she’s making an attempt to create a “details-primarily based empire.”

She may have a extensive way to go. Building Cuban’s record is a superior start off.

Pulp Pantry

$20 for a four-pack of 5-ounce bags

These pulp chips are the only objects on Cuban’s listing that will not also look in his investment portfolio. Fairly, Cuban says, he only enjoys the product or service.

In accordance to the 6-yr-outdated company’s internet site, Pulp Pantry started after founder Kaitlin Mogentale viewed a good friend juice a carrot and noticed firsthand the significant amount of refreshing pulp that was remaining powering. A “food squander warrior,” Mogentale determined to change that unused pulp into a line of crispy treats.

“We’re placing greens at the entrance of your pantry, in unexpected areas like cereals, chips and additional,” the web site reads.

The Environmental Defense Fund, a New York City-primarily based advocacy nonprofit, states upcycled foods — new meals built from reused food stuff byproducts — can aid lessen the atmosphere’s establish-up of greenhouse gases like methane, a person of the top leads to of local climate transform.

In 2019, a Potential Sector Insights report valued the upcycled foodstuff marketplace at nearly $47 billion dollars, with a compound yearly development rate of 5% for each year via 2029.

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